What is one thing the world’s wealthiest people all have in common? 88 percent of them read for at least 30 minutes a day (compared to just two percent of the general population).
If you aspire to join the ranks of wealthy entrepreneurs, reading is an invaluable skill. Books lead us into new ways of thinking, help us push through the tough times, and teach us how to become successful business men and women.
If you’re an entrepreneur or an aspiring entrepreneur, here are 10 must-read books.
1. Choose Yourself by James Altucher
This is an amazing book. Altucher’s writes like an old friend and his self-depreciating style is raw, honest, and the kick in the pants every entrepreneur needs. Here’s my favorite quote from the book:
The only skills you need to be an entrepreneur are the ability to fail, to have ideas, to sell those ideas, to execute on them, and to be persistent so even as you fail you learn and move onto the next adventure.
2. Rework by Jason Fried & David Heinemeier Hansson
Rework is not your average business book. It shows you a smarter, faster approach to succeed in business. This is the best book I’ve ever read about entrepreneurship. It defies “traditional” rules and offers simple, no-nonsense advice for starting your own company. Like this:
The best way to get there is through iterations. Stop imagining what’s going to work. Find out for real.
3. Purple Cow by Seth Godin
Godin is one of the greatest entrepreneurial minds in the world. In Purple Cow, he advocates building something so amazing that people can’t ignore you. There are a lot of great lessons in this book—it’s definitely one you’ll be making notes on throughout.
You must design a product that is remarkable enough to attract the early adopters – but is flexible enough and attractive enough that those adopters will have an easy time spreading the idea.